Giving a new life to the product to beat competitors and increase user loyalty
OpenMarkets is one of the biggest certified Australian stock trading platforms. It's also one the first, so the big amount of customers started complaining about the outdated experience and mentioning younger and more modern competitors. They've asked us to bring user's satisfaction back to their mobile product.
It's pretty easy to say: let's make a redesign! But we needed to ensure that such radical changes won't make users frustrate even more. Our goal was to ask real users what to improve. Also, there was a strict timeframe, so we've got integrated into OpenMarket's team for a swift handoff process.
Increased Customer Satisfaction
Massive press-release and coverage
Improved User Experience
Improved Look and Feel
Weeks of implementation saved
Approval Risk Reduction
NomadoOur solution was to give Nymcard's potential clients a possibility to play with their upcoming product delivering an experience of an existing app. We've created three user scenarios for different cases and made a hi-fidelity prototype that looks like a real product and gives an overview of potential flows.
NymcardUI/UX Design, Prototuyping, Product Strategy, Visual Identity
LørnEdtech podcasting platform
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